Halston Marketing is a Leeds-based marketing agency that specialises in B2B Marketing and Corporate Communications.

Founded by Georgia Halston in 2016, in just two years Halston Marketing has developed into an integrated team of thinkers, makers and doers – all driven by their passion for excellence and helping create positive change for businesses.

Halston Marketing offers services in:

• Business Trajectory Consulting

From start-ups looking for guidance on marketing and funding through to SMEs planning their exit, their Business Trajectory Consultancy comes as standard to all clients and is unique to Halston Marketing.

• Digital Marketing

Specialists in digital marketing. Their holistic strategies are perfectly honed for business’ target audience and their skillset covers SEO, digital PR, content marketing, organic and paid social media.

• Internal Communications

Find out more about their award-winning work in internal communications and how companies can benefit from the digitalisation process and refine creation and distribution of internal content.

1. Hi Georgia, it’s great to find out more about your business. Can you tell us why you started Halston Marketing?

I started the company because I wanted to do something different. I’ve been in marketing for ten years and I really wanted to learn more about the B2B side of marketing and about the world of business in general.

2. Can you highlight any of your successes so far?

The greatest success has been in building a strong and engaged team. I have an amazing set of people around me who have supported the company’s growth over the past two years and seeing my team members learn and grow as marketing practitioners has been the most fulfilling part of the process.

Starting the company from home and dealing with isolation after being part of a bigger team for so long was quite daunting. But as soon as I started to build my network of fellow entrepreneurs and building up my own company, I realised there’s a whole raft of support out there.

3. What would be your biggest piece of advice to other female entrepreneurs just starting out?

The right time is now. If you’re asking yourself that question, that is the answer. If you keep putting things off until next week, month or year, it’s precious time you could be spending building something you can be proud of.

Honestly, when you get into the swing of things you start thinking about the time you wasted considering making the leap.

4. Thanks Georgia, can you tell us why the campaign resonated with you?

I’m drawn to any initiative where I’m able, in some form, to inspire others. I’m always looking for ways to give back and share the story of my, comparatively humble, successes so far. Even if I only reach or inspire one person, just to make a positive change, it’s worth getting involved.

5. And is there anything else you’d like to add?

I’d just like to echo the sentiment of the campaign and really help to build a culture where women are supportive of each other in business and we’re never afraid to ask tough questions.

Connect With Georgia & Halston Marketing

• LinkedIn: Georgia Halston

• Twitter: @georgiahalston

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